Privacy Policy
Last updated: May 15, 2026
Template notice: This is a generated template intended as a starting point. Have it reviewed by a qualified attorney before publishing it on a live store.
1. Who we are
btrrsleep ("we", "us", "our") operates this website and sells the btrrsleep cooling mattress topper. For privacy questions, contact us at hello@btrrsleep.com.
2. Information we collect
- Order information: name, shipping/billing address, email, phone, items purchased, payment confirmation (we do not store full card numbers).
- Account & support: any information you submit via contact forms, email, or customer service.
- Device & usage: IP address, browser type, pages viewed, referring URLs, and similar analytics data collected via cookies and pixels.
- Marketing identifiers: data passed to advertising platforms (e.g. Meta, Google) for measurement and remarketing.
3. How we use your information
- Process and ship your orders, and provide customer support.
- Send transactional emails (order confirmations, shipping updates).
- Send marketing communications where you've opted in (you can unsubscribe at any time).
- Measure and improve our website, products, and advertising.
- Detect fraud and comply with legal obligations.
4. Sharing your information
We share information only with service providers we use to run our business, including: Shopify (e-commerce and payments), shipping carriers, email providers, and advertising/analytics platforms (e.g. Meta, Google). We do not sell your personal information.
5. Cookies and tracking
We use cookies and similar technologies (including the Meta Pixel and Google Analytics) to operate the site, remember your cart, and measure advertising. You can control cookies in your browser settings. EU/UK visitors will be asked for consent before non-essential cookies are set.
6. Your rights
Depending on where you live, you may have the right to access, correct, delete, or port your personal information, and to object to certain processing. To exercise these rights, email hello@btrrsleep.com.
7. Data retention
We retain order and customer data for as long as needed to fulfil orders, comply with tax and accounting obligations, and resolve disputes — typically 7 years.
8. International transfers
Your information may be processed in countries other than your own. We rely on standard contractual clauses and equivalent safeguards where required.
9. Children
Our products are not directed to children under 16 and we do not knowingly collect their personal information.
10. Changes to this policy
We may update this policy from time to time. Material changes will be posted on this page with an updated "Last updated" date.
11. Contact
Questions? Email hello@btrrsleep.com.